Terms of business
What you are buying, and what we both agree to.
Last updated 24 September 2026
These terms apply to every pack sold on this site. The specifics of each pack, its scope, price, turnaround and exclusions, are on its own offer page, and where an offer page says something more precise than this one, the offer page wins.
Who you are contracting with
Ninth Echo Studio, a trading name of Ian Stewart, a sole trader registered in England, at Unit 53C, Unimix House, Abbey Road, London NW10 7TR. Contacthello@ninthecho.studio.
We are not VAT registered, so no VAT is added to any published price. The price you see is the price you pay.
Ordering and payment
Every pack is fixed scope at a published price, paid in full before work starts, by card through Stripe. There is no account, no quote and no sales call. The contract forms when your payment is taken.
The Creative Subscription is billed monthly in advance through Stripe Billing, rolling monthly, cancellable at any time with effect from the end of the month you have paid for. Unused assets do not roll over.
Your brief, and when the clock starts
After paying you complete a short brief and send your product photographs and any brand material. Your turnaround starts when that brief is complete, not when you paid. If what you send cannot be used we will tell you within one working day and the clock pauses until it is sorted.
If you buy and then send nothing, we will chase you twice. We hold the balance against the job rather than treating it as a completed sale, and you can ask for it back at any point before work starts.
Revisions
Two rounds are included with every pack, and each round covers the whole set rather than one image. Further rounds are charged at the rate on the offer page. A revision means adjusting the work delivered against the brief you gave. A new brief is a new job.
What you get to do with the work
On payment and delivery you get full commercial use of the finished files in your own marketing, in perpetuity, with no usage clock and no renewal fee. That includes paid advertising where the offer page says so. You do not acquire the underlying production files, prompts or process, and you cannot resell or sublicense the work as stock imagery.
We keep the right to show the work in our own portfolio only with your permission, which we ask for at delivery. Declining changes nothing about the price or the deliverables.
How the work is made
The work is produced using AI production tools, directed by a person. Where a pack includes presenters, those presenters are AI-generated. They are never presented as real customers, and scripts will not claim personal experience on their behalf.
What you are responsible for
- That you own, or have permission to use, every photograph, logo, trademark and brand asset you send us
- That any product claim you ask us to put in a script or on an image is one you can substantiate
- That the product you send is legal to advertise in the markets you intend to advertise in
We will not produce work that is misleading, defamatory, infringing, or for products we are not prepared to advertise. If we decline on those grounds before starting, you get a full refund.
Cancellation and refunds
You get a full refund if you reject the first draft outright, before revisions begin. For the Catalogue Pack that point is the style sample; for the Creative Subscription it is the locked style in the first month. Once revisions have started, the work has been done and the fee is not refundable.
Products or SKUs cannot be swapped once production has started, and for the Catalogue Pack not once the style sample is signed off.
If you are buying as a consumer rather than for a business, you normally have 14 days to cancel a service bought at a distance. By submitting your brief you ask us to begin work within that period and accept that once the work is complete you lose the right to cancel. If you cancel part way through, you pay for what has been done up to that point. This paragraph does not apply to business buyers, which is nearly everyone who buys from us.
Free makeovers
The free makeover is one image for one product, with no revision rounds and no charge, limited to five a week. It is a demonstration, not a contract for paid work, and nothing in it obliges either of us to do anything else. The publication rule is on thefree makeover page and we follow it.
If something goes wrong
Tell us. Most problems are a brief that was read one way and meant another, and the revision rounds exist for exactly that.
Our total liability for any pack is limited to what you paid for it. We are not liable for indirect or consequential loss, including lost profit, lost sales or lost goodwill. Nothing here limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot be limited under English law.
Governing law
These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.
Changes
We may update these terms. The version that applies to your job is the one published when you paid.